San Diego, California
Complete analysis of 64 contractors across 2 trades.
**MARKET MATURITY: Emerging** — At 6.3% AI-ready, San Diego is an emerging market—early adopters haven't yet established dominance. Maximum opportunity for those who act now.
- •93.7% of contractors in San Diego are invisible to AI systems
- •General Contractor lead with 10% AI-ready
- •San Diego ranks -0.4 points below California average
- •Only 23% have proper schema markup
"In a competitive market like San Diego, the contractors who've invested in their digital presence are pulling ahead. But even here, we're seeing that most businesses haven't optimized for AI discovery — it's still early enough to establish dominance."
— Gabriel Bujold, Co-Founder, VerifiedNode
Top Performers by Trade
Scores based on Verified Node AI Trust Index
The Digital Divide
Of 64 contractors in San Diego, only 4 (6.3%) have the digital signals AI assistants surface. The other 60 are effectively invisible when consumers ask ChatGPT for recommendations.
Market Analysis
San Diego offers an accessible market with 64 contractors across 2 trades. AI competition is low—only 6.3% are optimized. Now is the time to act.
Provincial Comparison
2 cities analyzed
Schema Opportunity
23% of contractors in San Diego use structured data. The other 49 are missing a major AI visibility opportunity.
The Review Paradox
In San Diego, leaders average 44 reviews with an AI score of 77/100. Most plateau at 25 reviews and 0/100 — a 77-point visibility gap.
Recommended Actions
Score Distribution
Vertical Comparison
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| Trade | Businesses | Avg Score | AI-Ready | Website | Schema | Competition | Top Performer | |
|---|---|---|---|---|---|---|---|---|
| General-contractor | 54 | 24.7 | 5.6% | 100% | 20% | Low | 619 Roofing 84/100 | |
| General Contractor | 10 | 54.9 | 10% | 100% | 40% | Low | 619 Roofing 84/100 |
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Methodology
This analysis aggregates data from 64 contractors across 2 trades in San Diego. Scores are calculated using our proprietary AI Trust Index.
Google Maps data via Apify