general contractors in Houston: The window is now
We analyzed 124 general contractors in Houston to understand what separates the leaders. Here's what the data reveals about AI visibility in your market.
Businesses
124
Average AI Score
51.9/100
Excellent (76+)
7.3%
With Structured Data
32%
The Competitive Landscape
Moderate competition in Houston. 9 of 124 general contractors excel in AI visibility (score 80+). The remaining 115 represent your opportunity for rapid growth.
The Schema Opportunity
84 general contractors in Houston lack structured data — that's 68% of your competitors. AI systems like ChatGPT and Perplexity favor businesses with clear, verifiable information. One hour of schema work can gain you months of competitive advantage.
The Review Gap
The review paradox in Houston: top 10 general contractors average 959 reviews vs 29 for the bottom 50% — that's 33.0x more. But here's the catch: some businesses with lots of reviews (red zone in the chart) still score poorly for AI. Reviews alone aren't enough. You need the right technical signals too.
Your Action Plan
Add structured data
Only 32% of general contractors in Houston have LocalBusiness schema. You can outrank 68% of local competitors with this simple improvement.
Get verified
Become a verified general contractor in Houston. Verified businesses get enhanced trust signals from AI systems and appear more frequently in local recommendations.
Market Composition
The Review Paradox
Where Do You Rank?
Top Performers
These businesses have optimized their digital footprint for AI search, maintaining consistent schema data, high-quality reviews, and verified identity signals.
Other Guides in Houston
State of the Market: General Contractors in Texas
View the comprehensive market analysis for general contractors across Texas.
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Methodology
This guide analyzes 124 businesses in Houston using our AI Trust Index scoring system.
Google Business Profile data, website analysis, and structured data verification.